Omnichannel Reporting Template – Free

Omnichannel measurement is done with the goal to understand the overall business conversion patterns wherever they might be coming from. We are putting here a free Omnichannel reporting infographic which provides an innovative way of showcasing and distributing your performance summary report. This can be used as a hand-out as you present the detailed presentation,




IMPLEMENTATION FOR AN OMNICHANNEL TRACKING – OFFLINE ONLINE TRACKING (3)

This is the  second part (2.3) of three part series on ‘Omnichannel Attribution Modelling’.  The series will cover: Attribution – Definitions / User Journeys Implementation – Type of Attributions / How they are tracked – 1. Multi Channel Tracking / 2. Cross Device Tracking / 3. Offline – Online Tracking Attribution and Attribution Roadmap –




Implementation for an Omnichannel Tracking – Cross Device Tracking (2)

This is the  second part (2.2) of three part series on ‘Omnichannel Attribution Modelling’.  The series will cover: Attribution – Definitions / User Journeys Implementation – Type of Attributions / How they are tracked – 1. Multi Channel Tracking / 2. Cross Device Tracking / 3. Offline – Online Tracking Attribution and Attribution Roadmap –




Metriplica en el Measure Camp

La segunda edición del BCN Measurement Camp se celebró el sábado en el cibernarium de Barcelona, y Metriplica no se quiso quedar fuera patrocinando este evento y enviando a su respectiva delegación. Para los que no conocéis el formato del Measurement Camp, se basa en rondas de 20 minutos donde quien quiera puede exponer, comentar o hablar