Crónica del UXSP. Resumen de las ponencias (Fase III)

Tercera entrega del resumen sobre el UXSP. Empezamos la mañana del sábado con algunas caras ojerosas de haber pasado la noche de fiesta. En el UXSpain no paramos ni de día ni de noche 🙂 BRENDAN KEARNS (@Brendan_Kearns) – Giving in doesn´t mean giving up Lo siento, me la perdí ☹ JÚLIA IVORRA (@julsivo) – Investigación de usuarios




Omnichannel Reporting Template – Free

Omnichannel measurement is done with the goal to understand the overall business conversion patterns wherever they might be coming from. We are putting here a free Omnichannel reporting infographic which provides an innovative way of showcasing and distributing your performance summary report. This can be used as a hand-out as you present the detailed presentation,




IMPLEMENTATION FOR AN OMNICHANNEL TRACKING – OFFLINE ONLINE TRACKING (3)

This is the  second part (2.3) of three part series on ‘Omnichannel Attribution Modelling’.  The series will cover: Attribution – Definitions / User Journeys Implementation – Type of Attributions / How they are tracked – 1. Multi Channel Tracking / 2. Cross Device Tracking / 3. Offline – Online Tracking Attribution and Attribution Roadmap –




Implementation for an Omnichannel Tracking – Cross Device Tracking (2)

This is the  second part (2.2) of three part series on ‘Omnichannel Attribution Modelling’.  The series will cover: Attribution – Definitions / User Journeys Implementation – Type of Attributions / How they are tracked – 1. Multi Channel Tracking / 2. Cross Device Tracking / 3. Offline – Online Tracking Attribution and Attribution Roadmap –